MILAN Christina Aguilera, pops raunchiest princess, is set to be as ubiquitous on the fashion pages as she is on MTV as the new face of Italian label Versace.
"Its just so great. Ive got this ad campaign coming up with Donatella and Versace. So Im very excited and this is a whole new world for me, so thats very exciting," Aguilera told Reuters on Tuesday just before taking her seat in the front row of Versaces autumn/winter 2003-04 fashion show.
Aguilera has come a long way since she started her career as a pig-tailed poppet on U.S. television show the Mickey Mouse club, crawling through a mud-wrestling ring stripped to knickers and bra in her latest video "Dirrty."
Since bursting on to the pop scene in 1999 with "Genie in a Bottle" she has sold 10 million albums and topped not only the charts but also society pages "Worst Dressed" lists for her grungy style.
Italian designer Donatella Versace said details of the advertising campaign had to be ironed out but her new outfits were inspired by Aguileras all-singing, all-dancing success. She had said exactly the same for Aguileras blonde pop rival Britney Spears who was guest of honor at the spring/summer collection.
"I watch the videos of Christina and I always die," Versace said, lounging back on a red-leather seat next to the singing sensation and mountains of roses. "She is a great dancer, a great singer, her voice is amazing. I always hoped I could do something with her but I wanted to be friends first, that is the most important thing for me."
"Oh," sighed Aguilera, touching her heart. "There are so many things I love about Donatella, and I would wear everything shes got, and I am here in Versace tonight. So its exciting."